In <[log in to unmask]> [log in to unmask] writes: > I personally think a slightly different approach which actually uses > the current 'lack of visibility' may actually generate the desirable > reverse affect. Congratulating HP for being low-key about the HPe3000, > the key to 'our business success over our competitors' might actually > generate interest. If potential high-level corporate people start > inquiring at their corresponding levels in HP, the HP folks may very > will have to be in a position to talk/extol about the HP3eK. This > seems to be a more tactful method than using this ad vehicle to make > it look like HP's CEO doesn't know about/acknowledge one of their > products. The later approach may generate some difficulties. I also agree. I like the positive tone (at least it appears positive to "outsiders") while insiders get the "real" tone. It certainly sheds a better light on HPe3000s to users that have never heard of them... and sounds less like a bunch of desperate, bitter customers... I also like the idea of NOT cluttering the ad up with logos or URLs (other than the HP3000 site and perhaps a site listing those that contributed). Still, I would also like to see (just) the names of all the contributors, perhaps in very small/light type as a "background" to the rest of the ad... Chris (will be sending in my CC# in a few minutes) Bartram