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Date: | Fri, 11 Sep 1998 12:10:26 +0100 |
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>As several others have also responded on this thread, If HP are really
>serious about promoting the 3K, they have to promote it to the decision
>makers. TCP figures, as we all know are of little use when it comes to
>real work, but they might help answer questions.
>
>If HP are really going to back the 3K (and at this point I reserve my
>judgement) they have to market it to people like Steve's friend. I for
>one would be happy to never see another HP 3K advert in the HP
>publications, as long as they were advertising it in the places where
>people like Steve's friend would see it, and get to believe that the 3K
>was a good choice for their companies to go with.
>
>One advert to the unconverted, would mean 10 times as much to existing
>users as an advert directed at the converted.
Hear hear. HP has got to start marketing the 3000 head-to-head with the
AS/400,
on the same basis. Proprietary in some respects and open in others. IMHO,
it's
the proprietary aspects of the HP3000 (i.e. MPE/iX and IMAGE) that are it's
inherent strengths. The computer industry as a whole is too concerned with
maximising interoperability - sacrificing performance and ease-of-use in
the process.
Is it just me, or do I sense a certain "fear" on the part of vendors to
market anything
which isn't UN*X or NT based?
HP3000 - Proud to be different!
Mark Wilkinson.
Sony Pictures Entertainment.
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