Now, why would TV broadcasters want to send out ONE high-quality channel when
they can pump out FOUR channels of inferior-quality video and FOUR times as
many beer commercials per hour?  Since when did TV broadcasters give a rat's
backside about quality?

Programming <> profit; commercials = profit.

Tom Madigan
Planet of Zorgnak

Gavin Scott wrote:

          [snip]

> Unfortunately what many broadcasters want to do is to take this large

> chunk of bandwidth that is being provided to them for free and use a

> small portion of it to broadcast a lower quality HDTV picture and then

> use the rest of it to sell net services, data broadcast, and other

> non-TV related services with which they can make much more money than

> commercial TV broadcating.

> 

> Another thing that can be done is to broadcast four channels of low

> quality HDTV rather than one high quality channel.  At least one of

> the networks plans to broadcast four channels during the day and then

> switch to a single high quality channel during prime time.  So rather

> than better quality channel quality, HTDV may mostly just bring you

> *more* channels.


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