HP3000-L Archives

August 1998, Week 5

HP3000-L@RAVEN.UTC.EDU

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Subject:
From:
"F. Alfredo Rego" <[log in to unmask]>
Reply To:
F. Alfredo Rego
Date:
Tue, 25 Aug 1998 01:41:01 -0400
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Duane Percox <[log in to unmask]> wrote:

>I offer you the 3 most important things that will improve
>the mindshare of the HP3000:
>
>1. press
>2. press
>3. press
>
>I could list an additional 7 (for an even Letterman count), but they
>would be the same as items 1-3.
>
>It has been with great pleasure that I have seen/read recent advertisements
>from CSY and Adager that 'push the HP3000'.

I fully agree with Duane and that's why Adager went for the Computerworld
ad :-)


>I highly encourage vendors that are able, to:
>
>1. include the HP3000 positively in ad copy
>2. consider advertising outside their immediate focus
>3. paint murals on the sides of buildings trumpeting the HP3000
>
>And I highly encourage HP3000-L to pool their resources and rent billboard
>space in strategic locations to trumpet the HP3000.

This assumes that the HP3000 community has the same amounts of money to
burn as Oracle & Co. --  With the modest prices that the HP3000 extracts
out of its loyal customers, such is not the case :-)

Besides, HP3000-L folks, in particular, plow back the money they save into,
precisely, running their business enterprises.

The press is always hungry for *successful* business-critical, worry-free
computing (precisely because there are such precious few, and those under
non-HP3000 platforms at a very high price).  So, the esteemed members of
HP3000-L can certainly contribute something that cannot be bought with
money: Success stories!

Years ago, I wrote a paper called "ABC" or something like that.  Its tenets:

        A) Annotate (HP3000 success stories and non-HP3000 horror stories).

        B) Broadcast such stories to the widest possible audiences.

        C) Cooperate with SIGIMAGE (for instance -- choose your own).


>Imagine all those drivers in Silicon valley passing sun/oracle/informix/etc
>and reading about the HP3000 and Image/SQL.
>
>Makes my heart pound just thinking about it.

Mine too.  But also imagine people learning (via several channels, no pun
intended) about the success of running HP3000s -- *reading* at home (via
People Magazine, etc.) and at work (via Computerworld, etc.), *hearing* it
on the radio (via NPR) as they drive past those sun/oracle/informix/etc
billboards, and *watching* Larry King & Co. wax poetic on TV about the
whole thing :-)


 _______________
|               |
|               |
|            r  |  Alfredo                     mailto:[log in to unmask]
|          e    |                                  http://www.adager.com
|        g      |  F. Alfredo Rego                       +1 208 726-9100
|      a        |  Manager, R & D Labs               Fax +1 208 726-2822
|    d          |  Adager Corporation
|  A            |  Sun Valley, Idaho 83353-3000                   U.S.A.
|               |
|_______________|

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