I believe that the money given for the WSJ ad was the best money I never
spent. The value of the campaign was to twofold:
Firstly, it gave us a focal point and allowed us to galvanize our protest.
Secondly, it did make upper level HP executives stop and notice at least
enough to cause them to rerecord their taped speeches. We accomplished as
much by threatening to place the ad as we would have if we had placed the
ad.
I for one tip my hat to everyone involved.
Joseph Rosenblatt