Alfredo joins in:
> Now, for the minor technical detail of the ad itself. A simple
> solution would be to just have the VERY same content as the card
> in very large letters so that you can see them from row 176 of the
> plane to Philadelphia when some CIO is reading it on row 1.
Well, I think if we're going to spend the money we should have at least
three or four paragraphs extolling the virtues of the 3000 (maybe
specifically mentioning those vertical markets where the 3000 offers an
excellent application solution).
Ah, what if everyone who contributes a certain amount (say the current $1000
cap on contributions) gets to list a URL of their choice next to their name?
Either your company's web site (if you have a 3000-related business) or if
you are a customer and can get permission, or any 3000-related URL of your
choice.
Pick your favorite 3000 resource on the web and publicize it in the Wall
Street Journal (or equivalent)!
And now 3000-related businesses can write the $1K off as a business expense
:-)
$1000 starts to look pretty cheap for your "own" full page ad in a national
newspaper.
G.