What would they think of the CSY Roadmap brochure?
http://www.mpeixservers.hp.com/info_library/broch/roadmap.pdf
Or the others at:
http://www.mpeixservers.hp.com/info_library/index.html
Really, the argument should be if it is good for the business to
use the e3000. Low overhead, low systems administration, high
performance, high reliability...
Richard
Chris Goodey wrote:
>
> Well, I am not going to pass this advertisement on to
> any of my management. It just reinforces their
> existing opinion that the HP is old and tired,
> and that we should switch back to Suns, or move
> forward to Windows 2000.
>
> Explain again how the wording would convince
> my management to put more money into HPe3000 expansion.
>
> -----Original Message-----
> From: Duane Percox [mailto:[log in to unmask]]
> Sent: Wednesday, November 08, 2000 5:08 PM
> To: [log in to unmask]
> Subject: Re: [HP3000-L] Hewlett-Packard Talks about the HP 3000
>
> Wirt writes:
>
> >Actually, you're completely missing Stan's and my point I
> >believe, Duane. The comments that have been made have been
> >wholly on the subject of the text contained in this one
> >flyer. That text is neither the enthusiastic ad copy
> >you would expect from a proud, committed vendor nor reassuring
> >in its tone.
>
> [GM comparison snipped]
>
> Here's how I see it:
>
> * CSY was getting heat so they had some top executives include
> references to the HPe3000 in their speeches broadcast at HPWorld'00.
>
> * The context and background which generated the HPe3000 references in
> these speeches guarantees the tone that is being criticized.
>
> * CSY took exact quotes from these speeches to make a nice simple
> marketing piece.
>
> * There has been much complaint over the years from 3000-L about the
> lack of marketing and proactive push for the HPe3000 from CSY.
>
> * CSY spends some energy and puts together something that could be used
> by a number of shops/ISVs/etc. Given the context and source of the
> quotes the piece will by definition not be a true general purpose
> marketing piece. But it is something!
>
> * Negative comments are made that don't consider the context, the history,
> and the purpose of this piece. What do you think the folks at CSY think
> when they see such commentary? They are real people with real feelings.
>
> * To me, you are using the wrong filter in evaluating this piece. Sure, the
> tone is not what you might want in a pure marketing piece that you would
> be placing in Computerworld. But given the context, this piece is fine by
> me.
>
> duane percox
> [log in to unmask]
--
Richard L Gambrell
Senior Information Technology Consultant
Head - Systems and Networks/Division of Information Technology
University of Tennessee at Chattanooga
103 Hunter Hall, Department Code 4454
615 McCallie Ave., Chattanooga, TN 37403-2598
voice mail/cell phone: 423-432-5122
private e-mail: [log in to unmask]
UTC fax: 423-755-4150
UTC phone: 423-755-4551
UTC email: [log in to unmask]
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